The market is the entity that dictates everything. And you aren’t selling a home in a vacuum, buyers are looking in the dozen surrounding towns as well.
- Know the Market
Get to know the ‘local’ market and don’t focus on ‘national’ trends. What’s happening to home prices in Austin or New York doesn’t apply in Sudbury. The same is true for neighborhoods within an area. Ask me to provide recent data on the how well homes around you are selling.
- Focus on Your Goal
Set and focus on a goal that will allow you to see beyond the current market. Ask yourself why it is you ‘want’ or ‘need’ to sell now. Whether the family is growing, a job is changing or it’s an investment strategy, know that you’ll be better off if you sell smart with a specific goal in mind.
- Fish Where the Fish Are
Don’t leave anything to chance when it comes to marketing your home. A sign in the yard isn’t going to cut it anymore. Quality marketing materials combined with an aggressive Internet marketing strategy and an outstanding presentation in the local real estate listing service are vital to standing out in today’s market. Let Mike show you how it’s done.
- Price Appropriately
The market has changed. Price your home for today’s market rather than what you think your home is worth. Buyers now have the tools and research available to become better educated on price. Price your home based on logic and not emotion. Your list price is a key piece to success, Don’t screw it up.
- Make a Good First Impression, no Re-Dos
Buyers have more homes to choose from right now. Your home must be clean and clutter-free inside and out. Make needed repairs to landscaping, structure, appliances and systems such as electric, plumbing, and HVAC.
- Be Flexible
Flexibility comes in different forms. It means having reasonable expectations, knowing what you want to offer buyers in terms of incentives and working with your Mike to understand and apply various negotiation strategies.
If you are contemplating putting your house on the market, The Hunter Group is here to assist you every step of the way. With a proven track record of success and a deep understanding of the local real estate market, our team can help you navigate the selling process seamlessly.
Contact Mike Hunter at 978-580-1069 to learn more about how we can help you maximize the value.
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